Contact
Contact
Paids Ads
Meta | Google
1 X
ROAS
Email Marketing Strategy
Klaviyo Retention
1 %
Growth in email-driven revenue
Conversion Rate Optimization (CRO)
Website - Shopify
1 %
Reduction in cart abandonment rates
Everlane is a sustainable fashion brand focused on ethical production, transparency, and minimalist designs. They attract eco-conscious shoppers looking for timeless, high-quality products.

project overview

The Process

/ 01
We helped Everlane turn their values into growth with a strategy rooted in transparency and results. Paid ads spotlighted their ethical practices with tailored campaigns and A/B-tested creative. Email flows nurtured trust, recovered sales with urgency-driven abandoned cart emails, and built loyalty with post-purchase care tips. On their website, we streamlined checkout and added trust elements to create a seamless path to purchase—staying true to their brand while delivering measurable results.

The Challenge

/ 02

Stagnant Growth

Key product categories (like denim and basics) were underperforming in online sales.

High Cart Abandonment

Shoppers frequently dropped off at checkout due to a lack of urgency and clarity on delivery options.

Low Repeat Purchases

Despite a large customer base, the brand wasn’t nurturing loyalty effectively.
everlane-popup

The Results

/ 03
Increased ROAS
Paid ads achieved a 4.5x return on ad spend, up from 2.8x previously.
Boosted Email Revenue
Email-driven revenue grew from 15% to 37% of total sales within 2 months.
Improved Conversions
Cart abandonment rates dropped by 25%, while overall conversions increased by 18%.
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TORONTO | NEW YORK | SAN FRANCISCO | VANCOUVER
With a 100% success rate, we’re here to add millions of dollars to your bottom line. period.

CONTACT

TORONTO | NEW YORK |
SAN FRANCISCO | VANCOUVER

CONTACT

TORONTO | NEW YORK | SAN FRANCISCO | VANCOUVER
With a 100% success rate, we’re here to add millions of dollars to your bottom line. period.